Why Compelling Copy?(Things about me)
Hi, I’m Joh. I’m a copywriter. Nice to meet you.
Compelling Copy is a professional copywriting service run by me, Johanna Kohler. I’m a marketing and communications specialist with over 15 years of experience in the private and public sectors. I can help you connect with your audience, convey your message and convert your prospects into clients.
What I am.
I’m a professional copywriter who writes copy that is creative and persuasive. It is designed to connect, convey and convert.
I’m a marketing strategist, specialising in content marketing. So if you have no idea what all this ‘content is king’ stuff is about, let’s talk. I can help.
I’m trained in SEO copywriting. This means I write copy that speaks to your customers and helps the search engines find you.
I’m a former corporate marketing and communications manager turned freelancer. This means that you get to hire a senior marketer to work on your projects. (And I get to work for you without having to wear make-up everyday #winwin.)
I’m a member of the Australian Marketing Institute and a Certified Practising Marketer (CPM), so you know that my marketing knowledge up-to-date (a requirement of maintaining a CPM certification).
I’m a game show tragic. I won a TV on Vidiot (remember Vidiot?). And my brother and I totally smashed the Fast Money round on Family Feud. (I’m currently lobbying Channel 9 to bring back Sale of the Century.)
What I’m not.
I’m not a graphic designer.
I’m not a web developer.
I’m not a social media manager (I can write great social media posts for you, but I don’t manage social media accounts on behalf of my clients).
If your project requires these services, I’ll happily work alongside your providers. Or I can recommend someone from my list of expert contacts.
(I’m also not an Oscar-winning screenplay writer…but I can dream.)
Johanna helped take the copy in our brochure from good to great. She has a good process, researched very thoroughly and produced quality copy the first time, with very few changes needing to be made.Russell Hornsey
I would highly recommend Johanna and Compelling Copy to anyone who needs professional copywriting, text or bio’s. If I ever need this service again, I know exactly who I’ll be calling!Josh Pyatt
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